Sustainability Strategies: When Does it Pay to be Green? (INSEAD Business Press)

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Personal relationships also figure externally, with SMEs often deeply involved in their local communities. Thirdly, SMEs are likely to be less well-resourced than big companies. Some of the business case considerations for CSR may carry less weight with SMEs, at least in terms of their own operations. SMEs might also be less able to bring to scale the efficiency gains that can come from attention to CSR or exploit the business opportunities that might come through innovation in the form of new, more sustainable products. They are more high profile and thus attract more media attention and they are particularly concerned to protect and enhance their reputations with the broader public as well as key stakeholders.

Leading the Business of Sustainability

They are also often better-resourced and more able to invest in CSR. However, CSR is important for small and medium-sized enterprises as well SMEs are organizations of up to 1, employees. It is about enterprises deciding to go beyond the minimum legal requirements and obligations stemming from collective agreements in order to address societal needs.

These towns provided workers and their families with housing and other amenities when many parts of the newly industrialised cities were slums. The motivations of these benevolent capitalists were mostly intrinsic, but enlightened self-interest was also often a factor. Industrial unrest was common in the big cities; the founders of factory towns hoped to reduce labour problems by looking after their workers.

Swire Beverages strives hard to reduce its water use ratio, the ratio of the volume of water consumed in the plant including water used in cleaning to the volume of beverage produced. Swire reports a ratio of 1. This represents billions of litres of water saved in a country where there is a growing water crisis. Consistent with the EU definition of CSR, Swire is acting voluntarily beyond what the law requires and on an issue that is at the core of its business. While addressing its social and environmental obligations, Swire is also mitigating a business risk, both with regard to the availability of a key resource necessary for the production of its product and in terms of its reputation and license to operate.

The CSR business case comes in many different forms. In essence, however, it rests on the recognition that attention to corporate social and environmental responsibilities is generally in the long-term economic interests of the firm.

Managers have a responsibility to consider those affected by company actions; equally, however, those stakeholders are often able to exert pressure on a company if it does not—even to the extent of shutting down the business, as Coca-Cola found in Kerala. This is particularly true for large companies subject to intense media scrutiny. Very simply, at its roots, the same motivations for attention to CSR apply.

However, there are some important differences in motivations and in CSR practices, reflective of the characteristics of SMEs.

IFC Sustainability Webinar Series

This can lead to profound differences in commitment to corporate purpose. Few successful entrepreneurs start businesses solely with the intent of making money. This was true of William Lever when he founded the business that became Unilever—selling soap saved lives. This close involvement of owners and founders in SMEs means that commitment to purpose is much easier to engender than in a large, publicly-held corporation. Personal relationships are often key to their success. Internally, employees are likely to all know each other and be well-known to management.

This may well mean that their employees are treated better than those in larger companies. They may contribute substantially in terms of providing employment and they may also rely heavily on business relationships with customers and suppliers and others based in the local community. Again, for this reason, SMEs can prove to be more socially responsible than big corporates. His work at WWF focuses on corporate sustainability and the analysis of environmental and social impacts of corporate supply chains.

She has more than six years of experience in international trade and sustainable development, and is responsible for capacity building for enterprises and trade support institutions on sustainability standards, maintaining the Sustainability Map database, and research. He joined ITC in October and leads the development of the Sustainability Map global repository of sustainability standards, codes of conduct and audit protocols www. He coordinates partnerships with private companies and NGOs on the use of Sustainability Map and provides technical assistance to develop sustainable sourcing strategies, helping companies to integrate sustainability in their supply chains and meet international markets' requirements.

Lamolle has over 15 years of experience in international trade, market access and sustainable development issues. Green, Social and Sustainability Bonds are new types of bond instruments that facilitate these investments and can help countries to achieve national sustainable development roadmaps.

Sustainability Strategies Green INSEAD Business PDF 0e4433513

With that in mind, in the IFC-facilitated Sustainable Banking Network SBN , guided by members and experts from 21 countries and 30 organizations, and in partnership with the Climate Bonds Initiative CBI , reviewed regulatory efforts in over 22 emerging markets to promote issuance of green and sustainability bonds.

It will also explore how African countries can further unlock the shared opportunities in green and inclusive investment across the continent. Sean focuses on promoting investment priorities for climate and green bonds, how governments can take advantage of the green bonds market and the development of international collaborations.


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A regular speaker on climate change and finance, Sean has over the past year spoken at conferences and seminars on six continents. His background is in stakeholder communications, social change strategy and issues marketing. He was previously a marketing advisor to a number of the largest Australian pension funds and an owner of social marketing, web site development and current affairs publishing firms.

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Yasser supervises the approval of issuer prospectuses as well as their compliance with ongoing information obligations. He is also actively involved in many regulatory projects and working groups aimed at market development, such as sustainable finance, where he had a significant contribution in drafting the Moroccan guidelines for Green, Social and Sustainability Bonds. Prior to joining the AMMC, he was responsible for internal auditing at a multinational company.

Her research interests are in the areas of behavioral finance and financial macroeconomics, and have led to publications in specialized journals. After a first experience as a macroeconomist at the Central Bank of Morocco, she joined the AMMC in where she held various positions before being appointed head of the regulation unit. Her work is centered on developing new standards for the Moroccan capital market regulation and on monitoring new trends affecting the market, including Fintech and sustainable finance.

Established in with support from IFC — part of the World Bank Group — the Sustainable Banking Network SBN is a community of financial sector regulators and banking associations from 35 emerging markets with a shared ambition to transform the financial sector towards greater environmental, social and governance ESG sustainability. In advocating for the value of gender diversity on boards and in senior management, environmental, social and governance ESG practitioners frequently cite research illustrating the business benefits, including improved financial performance and shareholder value, rising investor confidence, and enhanced market knowledge and reputation.

Alexandre Di Miceli da Silveira and Prof.

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Angela Donaggio. The authors conducted a comprehensive literature review to uncover substantial evidence connecting increased gender diversity in business leadership with enhanced environmental, social and governance standards. Alexandre has worked on projects related to the improvement of governance practices at more than two dozen major corporations. Alexandre has a Ph.

For his contributions to corporate governance in Brazil, Alexandre is the recipient of several prestigious awards. Angela Donaggio is a founding partner at Direzione Management Consulting, with vast experience in corporate governance, securities regulation, compliance, risk management and diversity projects involving the improvement of corporate governance models and practices.


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She is the author of several academic papers on corporate governance, compliance, diversity, corporate law and securities regulation. Angela has a Ph. In recent years, the issue of modern slavery has come increasingly under the spotlight including among investors and private sector companies. This has been driven by a greater understanding of the scale and scope of the issue, policy debates including national modern slavery legislation, the inclusion of a target to end modern slavery in the UN Sustainable Development Goals, and heightened scrutiny from media and civil society.

The private sector is also more aware of the business implications of failing to manage modern slavery risks, as well as the positive effects around reduced business risk, continuity of operations, access to markets and increased worker productivity. This GPN aims to provide an understanding of why action is necessary, how to manage and address issues, and the need for cooperation with others. The webinar will provide an overview of modern slavery as it relates to international norms and standards, key drivers and the business case for addressing modern slavery risks, and will discuss practical guidance and present tools on how to assess, mitigate and remediate modern slavery risks.

The GPN is of relevance and practical use for two main audiences, investors and companies. Among these the guidance targets DFIs, banks, private equity firms and other financial institutions that provide capital to private companies in emerging markets, as well as companies operating across sectors.

For the latter, the GPN can serve a range of company functions, including management, human resources, sustainability and procurement. She is a recognized expert on modern slavery in global supply chains. She is also a Southern Africa specialist, having grown up in South Africa, lived and worked in the region for many years.

In response to a growing interest for hydropower companies in emerging markets to invest upfront in robust social and environmental risk assessment systems, IFC is developing a host of resources for private sector companies to help them develop the capacity for assessing those risks. Ensuring suitable environmental flows downstream of hydropower projects is critical to protecting freshwater ecosystems and providing for community needs, but to-date there has been limited understanding of the appropriate types and level of assessment.

Pablo Cardinale is a Principal Environmental Specialist at IFC with over 20 years of experience managing environmental and social risk in infrastructure projects, with special emphasis on renewable energy.